APRIL/MAY 2006

EDITORIAL EMPHASIS:

Commodities:  Avocados   •  CA Strawberries  •  Onions  •  New Zealand

Focus On Tropicals

Special Focus:  Fresh-cut/Packaged Salads/Packaged Fruit

Distributed at United/FMI/Fancy Foods in Chicago, Illinois

Distributed at Northern California Luncheon in Oakland

Distributed at IFPA Convention in Baltimore, Maryland

 

JUNE/JULY 2006

EDITORIAL EMPHASIS: RETRO ISSUE

Commodities: CA Summer Fruit  •  Melons  •  Allied: Retail Packaging

Special Focus:  What's Hot for Foodservice?

Distributed at FPFC EXPO in Anaheim, California

Distributed at PMA Foodservice Show in Monterey, California

Distributed at FPFC/City of Hope Luncheon

 

AUGUST/SEPTEMBER 2006

EDITORIAL EMPHASIS

Commodities:  Baja/California Tomatoes  •  Northwest Pears   •  Potatioes

Feature:  Produce Branding

Special Focus On Bay Area Market with BONUS No. Cal. Retail Distribution

Distributed at FPFC Northern California Luncheon

 

OCTOBER/NOVEMBER 2006

Commodities: Pomegranates  •  CA Pistachios  •  Apples & Pears

Feature: Ethnic Produce

Special Feature:  Sou thern California Produce Companies &

Focus on the Los Angeles and San Diego Market

Distributed at PMA Convention in San Diego, California

 

December 2006

41st Annual Yearbook

 

 

 

Black and White Space Rate Only

                              1X Rate                       3X Rate                              6X Rate                     

 

Full Page               $1,395                         $1325                                $1250

1/2 Page                $   825                         $  775                                $  725               

1/3 Page                $   545                         $  495                                $  410 

                               

  COLOR  

  1 Color‑ $280

  2 Color‑ $480

  4 Color‑ $775

 

                              COVERS

                              Inside Front          - $2,400.00

                              Inside Back          - $2,325.00

                              Back Cover          - $2,475.00