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Chef Fabio Viviani provided a high-energy start to the biggest industry networking event in Southern California.
Master of Ceremonies Sheryl Salazar welcomed guest speaker Scott Farrell of Golin to discuss crisis communications
A sunny day at the Callippe Preserve Golf Course in Pleasanton
Celebrity chef and Food Network celebrity Jet Tila shared stores about his career and upcoming trends at the April 27 Membership Luncheon.
Thousands of attendees turned out to meet with hundreds of exhibitors.
Big winners and big fun for the whole family at Santa Anita Park
The Northern California Membership Luncheon with Master of Ceremonies David Dudley of Save Mart Supermarkets and Guest Speaker Steven Muro from Fusion Marketing.
Master of Ceremonies Miguel Garcia of Ralphs and guest speaker Dave Puglia from Western Growers
An Evening at Casino Royale
Gary Hoffmann from KFI AM640 helped us raise more than $100,000 for Caterina's Club.
Attendees and Master of Ceremonies Justin Hill of Fresh & Easy welcomed guest speaker Margi Prueitt of the PMA Foundation for Industry Talent.
Everyone joined in to make the Bocce Ball Get Together a fun, energetic event.
A panel of retailers discussed sustainability, organics and the meaning of "locally grown."
Teams and kids gathered for pizza and bowling at the AMF Carter Lanes
A great day of golf at the Tustin Ranch Golf Club
The industry showed its support for City of Hope